Taking Another Look at Guest Blogging & Outreach
Are you struggling with link building? Freaked out by Penguins and unnatural linking messages? A lot of folks are and seem to be putting a ton of stock into outreach and guest posting. But is that going to work?
On a few occasions over the last 6 months I have started to express concerns over how well this might be working, so today we’re going to really dig in a see where things stand.
The Google Stance
What does Google think about these kind of links? As you might imagine, they’re not huge fans.
In the modern world of SEO, Google has seemingly taken the stance that pretty much any form of manufactured link isn’t ideal. Heck, I’ve even had a conversation with a Googler who referred to infographics as “faddish” (another story altogether).